Mercury is another winery set up by a business graduate with a professed interest in wine. The owner, Viral Pancholia, has an MBA from UK and a marketing and banking background. Construction of the large winery near Nashik in the Deccan Plateau Wine Region began in 2005 and has a current capacity of 200,000 litres. The first vintage was in 2007.
In 2010 their range of wines consisted of Shiraz, Cabernet Sauvignon, Sauvignon Blanc and Chenin Blanc under the Aryaa label; a Shiraz under the Ex label; and an unusual rose under the Mex label produced from Shiraz and Chenin Blanc. As part of the business plan, the company aims to export a significant part of their production to the UK, UAE and the FSU.
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